After a successful March edition, Wine Spectator is once again offering a co-op advertising opportunity in the May issue, timed to coincide with Oregon Wine Month. The highly qualified readership of the print magazine is estimated at 3 million, with more than 370,000 paid subscribers.
Wine Spectator is offering a cooperative advertising opportunity for up to 18 Oregon wineries, providing the opportunity to gain more exposure in the magazine at a more affordable price than purchased advertising (a full-page ad typically runs about $40,000).
Participating wineries will receive the following in the print edition, on a co-sponsored page with other wineries:
- Logo placement
- Bottle image
- Up to 50 words of copy
Other benefits to participating wineries include:
- Inclusion in a Wine Spectator “Unfiltered” eNewsletter sent to 40,000 opt-in subscribers
To help illustrate this opportunity and the great impact it can have the March iteration is included to the right.
How to Participate
Click here to view Wine Spectator’s official description of this co-op opportunity. Participation is open to ANY Oregon winery, with rates ranging from $3,000 – $4,500 per winery, depending on the number of interested Oregon wineries. Wineries will be enrolled on a first-come, first-served basis, and Wine Spectator is interested in ensuring representation from as many Oregon winegrowing regions as possible. The deadline to confirm your spot is Feb. 13.
To participate or find out more about this program, email Paula Cochrane or call her at 415.673.2040 x3.
Leave a comment