Tasting Room Listing Toolkit

This toolkit explains the tasting room itinerary database (for convenience herein referred to as Explore) housed on the OWB’s consumer website. Below you will find information on how to create, claim and customize your tasting room listing.

The Explore tool is a digital directory of 500 tasting rooms around the state designed to assist active and prospective visitors. It can be found by heading to www.oregonwine.org and selecting “Visit Or.” from the primary navigation. Then select “Tasting Room Directory” from the drop down and you’ll be on your way.

The direct address is oregonwine.org/wineries/.

Information

Audience and purpose

The Explore tasting rooms tool was designed to help wine country visitors easily identify the wineries that best match their visit objectives, be they a specific grape variety, an onsite amenity or a region. Additionally, that same functionality has been designed to entice prospective visitors by demonstrating the volume and value of Oregon’s diverse tasting room experiences.

When you update your tasting room listing in the digital Explore tool, your information will also be automatically updated in three additional important locations:

• the printed and digital Oregon Wine Touring Guide
• the Oregon Wine Board’s internal database
• Travel Oregon’s Tourism Information System (OTIS)

Keeping your tasting room listing detailed and accurate ensures your businesses data is as useful as possible for consumers around the world, the Wine Board’s communications, and tourism partners around the state, including TravelOregon.com.

Use and best practice

To make the most of your tasting room listing, imagine you’re a prospective visitor. Be as thorough in your listing details as possible, and where possible include pictures of your tasting room and other public spaces. Show visitors where they will be and what they can experience.

Back to top ^

Update your tasting room listing

If you have a user account keep this page open for reference and begin with Step 1 below.

If you do NOT have a user account click here to visit the FAQ below.

1. Visit the Tasting Room Listings login page

2. Login using the email associated with your listing. If you are a first-time visitor looking to create a new listing, you will need to register for an account.

You should now be signed in.

• If you don’t remember your password you may request a reset by clicking “Lost your password” and one will be emailed to you
• If you can’t remember your username or email address email info@oregonwine.org

3. Once logged in, you will see 3 actions giving you the option to submit a new listing, edit your profile and change your password, and to logout. Below that you will see your listings. 

4. Once you click “manage your listings” or “Edit Listings” a new page will open displaying the tasting rooms you control. To make changes, click the “Edit” option underneath the listing you’d like to edit. You can now review your listing for accuracy and needed edits. 

5. Fill in as many fields as possible and make sure that the information you provide is accurate. Make sure to follow image sizing guidelines. When all of your information is entered, click ‘Update’ at the bottom of the page. 

You can now review your listing for accuracy and needed edits. 

The information you provide here will be used in a variety of places:

• the printed and digital Oregon Wine Touring Guide
• on the Explore Tasting Rooms website
• in OWB’s internal industry database
• stored in the Oregon Tourism Information System (OTIS) for use across several partner websites, including TravelOregon.com.

This one edit process will provide accurate listing data to all of the outlets just described. Please repeat this process whenever your tasting room information changes so consumers and the Oregon Wine Board are up to date.

If you have any additional questions, please check the FAQ below.

Back to top ^