Mark Your Calendar: Next Oregon Wine Trail Events and Other Upcoming Tastings

August 30, 2018|Announcement, Consumer Marketing, Oregon Wine Trail Event, OWB Blog, Trade Marketing|

The Trail Leads to New York City in 2019 Save the date for this and other growth opportunities coming next year Following on the success of our first Oregon Wine Trail event in Los Angeles in April, the OWB team is excited to announce that our next domestic market for this event [...]

Verify Your Tasting Room Information by Aug. 28

July 26, 2018|Consumer Marketing, Oregon Wine Touring Guide|

The Oregon Wine Board publishes an annual touring guide that includes listings for more than 500 tasting rooms around the state. We collect that tasting room information and also share it publicly through a web tool called "Explore." You can see it here. Over the summer we worked with Travel Oregon to formalize the process for [...]

Wine Spectator Advertising Opportunities

June 26, 2018|Consumer Marketing, Grapevine|

2019 Wine Spectator Coop Advertising Opportunities Wine Spectator is offering four cooperative advertising opportunities for up to 9 Oregon wineries each, providing exposure in the magazine at a price ($3,400) that is more affordable than standalone advertising. The highly qualified readership of the print magazine is estimated at 3 million, with more than 370,000 paid [...]

Los Angeles Tasting Participating Wineries

February 23, 2018|Consumer Marketing, Grapevine, Trade Marketing|

The wineries below are confirmed as participating in our April 24 L.A. trade, media and consumer tasting event. You can read our past communications about the event, including FAQs and the winery registration process below. OWB Awarded Grant for Out-of-State Events (Nov. 2, 2017) Registration for Event in Los Angeles (Jan. 19, 2018) Frequently Asked Questions (Jan. [...]

May Wine Spectator Co-op Ad Opportunity

January 29, 2018|Consumer Marketing, Grapevine|

After a successful March edition, Wine Spectator is once again offering a co-op advertising opportunity in the May issue, timed to coincide with Oregon Wine Month. The highly qualified readership of the print magazine is estimated at 3 million, with more than 370,000 paid subscribers. Wine Spectator is offering a cooperative advertising opportunity for up [...]

Registration Closed for Event in Los Angeles

January 19, 2018|Consumer Marketing, Grapevine, Trade Marketing|

------------ UPDATE: All 50 winery spots have been filled and registration is now closed. -------------- Trade, media and consumer event taking place on April 24 Oregon Wine is going to Los Angeles, and winery registration is now open! As previously communicated, there are 50 winery spots available, which will be allocated by region in accordance with proportional annual [...]

Oregon Wine Trail Event – Frequently Asked Questions

January 18, 2018|Consumer Marketing, Grapevine, Oregon Wine Trail Event, Trade Marketing|

Below are answers to common questions about the OWB's Oregon Wine Trail events. Past: Los Angeles | April 24, 2018 Upcoming: Toronto | April 9, 2019 New York City | May 6, 2019 To see what else has been communicated about these events, see these blog posts: OWB Awarded Grant for Out-of-State Events (Nov. [...]

Wine Spectator Co-op Ad Opportunity

December 4, 2017|Consumer Marketing, Grapevine|

In its March issue, Wine Spectator will publish its annual Oregon Wine report. The highly qualified readership of the print magazine is estimated at 3 million, with more than 370,000 paid subscribers. Wine Spectator is offering a cooperative advertising opportunity for up to 18 Oregon wineries, providing the opportunity to gain more exposure in the [...]

OWB Awarded Grant for Out-of-State Events

November 2, 2017|Consumer Marketing, Grapevine, Trade Marketing|

Save the Date: First event to be held week of April 23 Grant Funds Received The Oregon Wine Board is pleased to announce its success in being awarded a new Specialty Crop Block grant through the Oregon Department of Agriculture and USDA. This new grant augments the industry’s current resources and will enable us to deliver [...]

Oregon Wines Fly Free – Fall 2017 Promotion

September 8, 2017|Consumer Marketing, Grapevine, Oregon Wines Fly Free|

This fall, we are working in collaboration with our partners at Travel Oregon and Alaska Airlines to promote Oregon Wines Fly Free through a consumer sweepstakes. One lucky winner and guest will fly to Oregon, spend 3-nights in the Columbia Gorge and enjoy a custom wine-bike tour. Sweepstakes entries are being captured by Travel Oregon [...]