The Wine Profit Calculator is a free tool developed specifically for Oregon Wine producers, growers and industry by wine industry educators, Masters of Wine Bree Boskov, education manager with the Oregon Wine Board, and Tim Hanni. This unique tool is the first comprehensive tool of its kind to be designed by a regional board for the economic benefit of its producers. These cost of goods and margin calculators are meant to be used in conjunction with other tools in the suite such as the Wine Portfolio Marketing Sales and Distribution Calculator and the Distributor, Retail & Restaurants Pricing Calculator to give producers accurate forecasting and a complete financial snapshot of production, sales, and marketing and distribution divisions of wine business. The tool is designed to follow the supply chain and value chain decisions that affect the quality and financial success of making and selling wine from the vineyard to the consumer point of sale.
To register for access https://industry.oregonwine.org/education/profit-planner/access-request/
Complete tutorial available: OWB Profit Calculator-Tutorial.pdf
Oregon Wine Profit Calculator developed for the Oregon Wine Board by Bree Boskov MW (firstname.lastname@example.org), education manager for the Oregon Wine Board and Tim Hanni MW.
While these workbooks are designed primarily for production and sales channels there will be a vineyard and tasting room workbook launched in the summer with specialized webinars and workshops to follow.
The Oregon Wine Board will be providing regular tutorials and expanded usage and strategy workshops with the tool. The introductory workshops cover;
Introduction to Winery Business and Finance designed for non-financial wine professionals and, invaluable to finance people as well, this program is designed to systematically learn about the key drivers for understanding what goes into the cost of goods of a finished case of wine from the grapes, through production, cellaring, packaging and bottling. Attendees will gain insights into the entire spectrum of the wine business, ability to understand interrelationships between quality and financial decisions, and how to use the OWB Profit Calculator tools for profitably managing your business.
The workshop will be presented by wine business educators Tim Hanni MW, and Bree Boskov MW, education manager with the Oregon Wine Board and will cover the following;
Understanding Cost of Goods
- Sourcing and cost of grapes
- Pre-fermentation option and decisions
- Cellar and aging
- Cost of goods breakdown
Developing and Managing Your Wine Portfolio, Sales and Marketing Strategies and Budgets
- Establishing your FOB pricing
- Sales channel options and pricing considerations
- Portfolio management
- Understanding distribution costs and options
- Retail and restaurant pricing
- Direct to consumer sales and marketing
Access to the workshop Power Point Workshop_OWB Oregon Wine Business Cost Calculator Workshop.pdf
Access to the tool and its full suite of workbooks is through email registration. Please request access here.
For questions, please contact Bree Boskov.