Total Wine & More is planning to celebrate Oregon Wine Month system-wide in May. As you may know, Total Wine is a large retail chain with 193 stores across 20 states. Nearly half of their locations - 44% - are concentrated in Florida, Texas and California. See the Total Wine website for a map showing [...]
Did you know that over 75 distributors in 35 states participated in Oregon Wine Month in 2018, doubling the exposure from 2017? The Oregon Wine Board marketing team is determined to keep that momentum going. The first step in our game plan is providing you with the tools you need as early as possible so [...]
After extensive deliberation, the Oregon Wine Board would like to congratulate the 2018 Oregon Wine Month Rep of the Year Award winners: Danny McBryde of Young’s Market Co. and Amy Paul Maynard of Mitchell Wine Group. Off-Premise: Danny McBryde of Young’s Market Co. Danny is a seasoned distributor rep vet, working for Young’s Market Company for [...]
Oregon Wine Month 2018 is in the books! Thanks to all of you who came out in force to help make May a great success. We saw creative events in tasting rooms, enticing specials on mailing lists, impressive in-store displays, loads of partnerships with restaurants and an extraordinary amount of social media activity. The OWB marketing team [...]
If your AVA or association is having a special event or promotion in April or May please share those event details with us by emailing Kai McMurtry by March 9. Multi-winery events or promotions are great for inspiring people to visit areas they haven’t been before, and they also provide both OWB and media with events that [...]
The 2018 Oregon Wine Month toolkit has been launched. The toolkit outlines the 2018 program elements, offers printed POS for order and digital assets for download. To amplify Oregon Wine Month visibility and awareness in your tasting room, place your order POS materials by March 1. View the full toolkit and order POS materials.
Are you ready to take Oregon Wine Month to the next level – or even to another market? Now is the time to make it happen! The Oregon Wine Board has compiled a benefits package to support all distributors - in and out of Oregon - interested in participating in Oregon Wine Month this May, and it's [...]
The OWB is making it easier to get your in-state and out-of-state distributors on board for Oregon Wine Month. We held a webinar about the resources available for distributors in November (see below) and have created a presentation to help you pitch the campaign. In order for distributors to receive shipped Oregon Wine Month POS, [...]
We have prepared a package for wineries to use in presenting Oregon Wine Month 2018 to distributors in state and around the country. If you missed the webinar on Nov. 30, visit the Toolkit to view the presentation and learn how to equip your distributors to make the most of Oregon Wine Month. View presentation [...]
Register Now for Webinar on Nov. 30 Are you ready to take Oregon Wine Month to the next level? While Oregon Wine Month has been gaining momentum for the past several years, the Oregon Wine Board marketing team is determined to make the 2018 campaign the biggest, best and most booming yet. The first step [...]