Get an insider’s look at consumer trends for 2016 including information data on the financial climate, purchase data, distribution prospects, pricing and inventory to help you make the best decisions to grow your business.
The Long Game: Strategies for Building DTC Business Outside of Oregon Think direct-to-consumer sales are limited exclusively to your tasting room and wine club? Think again! Join a panel of industry veterans for a discussion about thinking outside the box to grow your direct to consumer business. The panel will explore strategies for expanding [...]
Whole Cluster Fermentation Intent, Execution, Expression and Analytics The inclusion of whole grape clusters in the red wine fermenter is a concept as old as wine itself. In the modern age, this technique is used with stylistic intent and is implemented with great specificity. Winemakers choose not only the whole cluster percentage, but also [...]
Brushing Up: Current Research and Review of Cellar Sanitation Let’s be picky about the quality and quantity of microbes we want in our wine! Join this discussion of current research on effective winery cleaning chemicals, best practices, and practical suggestions for maintaining a clean cellar, as well as identifying cleaning clinch points in winemaking [...]
Fermentable Nitrogen - Better to Manage in the Vineyard or Winery? Fermentable nitrogen can be managed in the vineyard through vine nitrogen additions or in the winery through amendments. There has been a preference of winemakers to avoid nitrogen additions in the winery, opting for nitrogen management in the vineyard. However, many growers are [...]
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