Meet Your New Intern: How Real Wine Marketers Can Put AI to Work
Winery marketing teams—from boutique operations to those with a large staff—face similar pressures: stand out in a crowded market, deliver brand consistency, and drive DTC sales with less time and tighter budgets than ever. This session demystifies artificial intelligence and demonstrates how AI can help you work smarter, not harder, while staying true to your brand and ethos.
The session breaks down how to “train” and deploy AI like a virtual intern to handle everyday marketing workflows—from generating brand-aligned content to supporting customer engagement and executing simple marketing automation—allowing human marketers to focus on higher-value work while staying on budget.
Attendees will walk away with clear, winery-specific tactics to sharpen your digital presence, maintain brand consistency, and grow DTC revenue with greater efficiency.
View the Session Recording
More Resources
Speakers
Bryan St. Amant – Founder & CEO, VinterActive LLC
Tim Weinheimer – Brand-AI Marketing Specialist, The Weinheimer Group
Vanessa Bazzani – Direct to Consumer Sales Manager, Bergström Wines
