2024 Oregon Wine Symposium | AI in your Business

Artificial Intelligence (AI) is making headlines every day for its transformative role in business strategy. With an unparalleled ability to analyze data, more accurately predict trends, and optimize operations, AI is not just a futuristic concept but a present-day reality. This dynamic force is fundamentally reshaping how industries, including wine, will operate and thrive in an increasingly tech driven world.

Learn how three small business owners are assessing the impact of AI on their companies and integrating it into their business strategies to keep pace with this monumental shift. 

• Lesley Berglund will speak to a Leader’s role in harnessing the transformative potential of AI in their organization, and how her company, WISE, is innovating their approach to leadership development. 
• John du Pre Gauntt, a leader in AI generated content, will share how his company, Culture and Code, is utilizing this technology to empower creativity and storytelling. 
• Michael Cann will share how AI is transforming his business, Wine Country Media, with its impact to search and the potential for personalized recommendation engines.

Join us for what promises to be an insightful discussion with these three leaders that will help you gain insight on how AI can transform and empower your business this year.

Note: ChatGPT was used to help generate this session description.

Lesley Berglund | Chairman, WISE
John Gauntt | Founder & Host, Culture & Code
Michael Cann | Founder & CEO, WineCountry Media
Dan Michael | Principal, Dan Michael Consulting