Events

Built to Last: How Businesses Thrive Through Generations   Marka and Thomas Hughes Lecture Series March 19 | 4-6PM  Graf Auditorium, Linfield University This public lecture explores what it takes for businesses to endure and adapt to change while remaining true to their core values. A conversation with iconic company representatives examines how organizations remain relevant and resilient amid shifting markets and evolving consumer expectations. Moderated by Wine Director Maria Ponzi, the discussion will explore the challenges legacy businesses face, and what it takes to build organizations designed not just to last, but to thrive across generations. Wine reception to follow. Featured Panelists: Kela Driggs, Sr. Brand Leader at Fifth-Generation Wente Vineyards Scott Dylag, VP and GM of the Direct-to-Consumer Team at Pendleton Woolen Mills, established in 1909 Gary Mortensen, CEO of Stoller Wine Group, which follows a 200-year plan Mia Ponzi-Hamacher, Sosta House and Winery Lane Collective, bringing a third-generation perspective to regional wine and hospitality Wine reception to follow. Public admission is $10 and free for Linfield students, faculty and staff. Contact: [email protected] Register via: https://www.linfield.edu/wine/news/events.html

Wine Business Executive Workshop March 24, 2026 | 9AM-5 PM Graf Hall, Linfield University This second annual one-day intensive is designed to deliver immediate, real-world value for working wine professionals. Participants will gain practical strategies in wine sales and marketing, financial management, and business operations — ideal for those in management roles or preparing to step into leadership. Throughout the day, you’ll explore actionable tools and learn how to apply them right away. The agenda also allows ample time for meaningful discussion and focused networking with industry peers. The program includes a light breakfast, lunch, and wine reception. Sessions will be led by accomplished wine industry professionals. Amanda Wittstrom Higgins, Owner, Full Cup Solutions Rebecca Oliver, General Manager, Domaine St. Laurent Joseph Orlando, ASA, Vice President of Valuation Services, Exit Strategies Group, Inc. Bill Sweat, former Owner and Winegrower, Winderlea Vineyard and Winery $350 per guest $100 for Linfield students Registration required: https://linfield.edu/wine/news/events.html Registration deadline is March 20, 2026. For more information contact: [email protected]