About Christina DeArment

Christina DeArment is the Manager of Trade Marketing for the Oregon Wine Board.

Letter From Jon McDaniel of the United Sommeliers Foundation

April 24, 2020|Announcements, Trade Marketing|

I am writing to ask for your support of the United Sommeliers Foundation. We organized this charity when we realized there were no resources for unemployed sommeliers. What began as a GoFundMe page has evolved into a charitable foundation. We are asking for your assistance to support the people who have and will continue to [...]

Advice for Virtual Meetings

March 24, 2020|Announcements, COVID-19|

A Note From the Desk of Christina DeArment: OWB's Resident Millennial  Like much of the country, the OWB is working tirelessly to make the abrupt shift from hosting occasional conference calls to relying on virtual meetings to collaborate with industry members and partners. We understand that conducting business exclusively virtually is probably new to [...]

TEXSOM 2019 Sponsorship Recap

August 22, 2019|Trade Marketing|

The Oregon Wine Board team returned to the TEXSOM Conference for the fourth year in a row August 18-20. Oregon continues to grow its presence at this conference. Between an OWB sponsored lunch for TEXSOM volunteers, Willamette Valley Wineries Association sponsored attendee lunch, a handful of volunteers from Oregon and several Oregon brands pouring at [...]

Wine From The Edge Event Recap | New York City | May 7, 2019

June 4, 2019|Trade Marketing|

At a glance: 51 attendees 76% were restaurant or retail buyers/managers/sommeliers Prominent press included Ray Isle of Food & Wine and Christina Pickard of Wine Enthusiast 28 Oregon wines representing 16 varieties and 11 AVAs (6 from the Willamette Valley, 3 from Southern Oregon, The Rocks District and Columbia Gorge) were featured The [...]

Unexplored Oregon Virtual Master Class Recap | Feb. 2, 2021

March 3, 2021|Oregon Wine Trail Event, Trade Marketing|

In May of 2020, the Oregon Wine Board was set to host the 4th and last Oregon Wine Trail event in Seattle but was forced to postpone the event due to the COVID-19 pandemic. After a few months, it became clear that in-person events were not going to be possible before the grant [...]

Oregon Wine Trail San Francisco Event Recap | March 4, 2020

April 10, 2020|Consumer Marketing, Oregon Wine Trail Event, Trade Marketing|

On March 4, the Oregon Wine Trail San Francisco took over Terra Gallery for a day of Oregon wine tasting and learning. Read more about the Oregon Wine Trail events. The schedule for the day was: 12:30 – 2:00 pm | Trade Master Class 1:30 – 4:30 pm | Trade/Media walk-around tasting 6:00 – 8:30 [...]

Oregon Wine Trail New York City Event Recap | May 6, 2019

June 4, 2019|Consumer Marketing, Oregon Wine Trail Event, Trade Marketing|

On May 6, the Oregon Wine Trail New York City took over The Altman Building in the Manhattan neighborhood of Chelsea for a day of Oregon wine tasting and learning. Read more about the Oregon Wine Trail events. The schedule for the day was: 12 – 1:30pm | Trade Master Class 1 – [...]

Oregon Wine Trail Los Angeles Event Recap | April 24, 2018

May 3, 2018|Consumer Marketing, Oregon Wine Trail Event, Trade Marketing|

The first Oregon Wine Trail event took place in Los Angeles on April 24. “Mastering Oregon,” a class taught by a Master of Wine and Master Sommelier, showcased eight varieties and nine AVAs to a packed room of 68 top tier trade buyers. More than 130 additional people were waitlisted for the class. [...]

2020 TEXSOM International Wine Awards Results

April 24, 2020|Trade Marketing|

The Oregon wine industry made its mark among preeminent wine influencers this year at the TEXSOM International Wine Awards (TIWA). The producers of the annual TEXSOM conference, considered by many to be the most influential wine trade education conference in the U.S., are the force behind TEXSOM IWA. At the beginning of October the OWB issued a call for wines [...]

2019 TEXSOM International Wine Awards Results

March 19, 2019|Trade Marketing|

The Oregon wine industry made its mark among preeminent wine influencers this year at the TEXSOM International Wine Awards (TIWA). The producers of the annual TEXSOM conference, considered by many to be the most influential wine trade education conference in the U.S., are the force behind TEXSOM IWA. At the beginning of November the OWB issued a call for wines [...]