This calendar is forĀ Oregon Wine Industry events. For consumer events please visit

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Are you measuring what matters? Is it actionable data? Join WISE founder, Lesley Berglund, and Liz Mercer for this one-day overview designed to help attendees better understand the metrics required to manage their various DTC channels (tasting room, wine club, online, events, phone sales, direct sales, etc.) and identify actionable data that can move the needle.